Ruedo literally translates to "bullring" or "arena," the circular space where bullfights take place. It's a word that evokes a sense of danger, challenge, and public spectacle.
In this song, the artist uses "meterme al ruedo" (to enter the bullring) metaphorically to describe entering a tough, competitive, and potentially dangerous world—likely referring to the music industry or a life of hustling—to provide for his family. It's a vivid and powerful image that captures the high stakes and courage involved in his journey.
"Me Meti En El Ruedo" (loosely, "I Stepped Into the Ring") is Luis R Conriquez's telling of how he built his career from nothing, joined here by Farruko on the remix.
He starts by answering anyone who assumes his success came easily: he grew up without money and had to work and think smart just to get noticed. Once it paid off, he allowed himself nice clothes and nights out, but he's clear that it was for his family, not to show off.
The middle of the song is aimed at people who doubted him along the way, the ones who saw him broke, driving an old truck, and wrote him off. He answers by pointing at how far he's come, crediting some of it to luck and most of it to persistence. He thanks God and the Virgin for getting him through the hard times, and the chorus sums up the whole song: life gives you a thousand hits, but he keeps moving forward anyway.