Bichote is a popular slang term in Puerto Rico, derived from the English phrase "big shot". It's used to describe a high-level drug trafficker or a powerful person who controls a certain area.
In "MERCEDES CAROTA", Bad Bunny constantly questions someone's tough-guy persona, asking "¿Tú eres bichote? No no" (Are you a big shot? No no). He uses the word to expose people who pretend to be powerful gangsters but aren't, making it a key term for understanding the attitude and slang in many reggaeton songs.
Bad Bunny teams up with drill heavyweight YOVNGCHIMI to tear down fake street personas. The title track is built around an expensive Mercedes—la Mercedes Carota (the pricey Mercedes, playing on cara meaning expensive and carota meaning big face)—while calling out wannabes who brag about lives they do not lead. Bad Bunny pokes fun at his rivals' tough-guy acts by directly interrogating them: "¿Tú eres bichote? No no" ("Are you a drug kingpin? No, no"). In Puerto Rican slang, a bichote is a high-level kingpin, coming from the English phrase big shot. He points out that while phonies broadcast every move like a podcast ("parecen un podcast"), he casually roams Puerto Rico without security, dresses in full Adidas tracksuits like Ray Liotta in the mob film Goodfellas, and mocks anyone claiming street status with the blunt diss "Mami, tú eres Michael Jordan, sí, sí, jugando pelota" ("Baby, you're Michael Jordan, yeah, yeah, playing baseball"), poking fun at Jordan's famously brief, unsuccessful minor league baseball career.
When YOVNGCHIMI takes the wheel, the track shifts into heavy Puerto Rican drill territory. He brings references to Santurce, high-speed Hellcat Durangos, Santería rituals ("hablé con los santos" / "I spoke with the saints"), and Grand Theft Auto shootouts. Bad Bunny flexes his commercial power—reminding listeners that every album he drops hits number one in sales while out-earning reggaeton pioneers ("Ni siquiera El Father sabía lo que en verdad era tener torta" / "Not even El Father knew what it really was to have serious money", referencing Hector El Father). YOVNGCHIMI fires back with financial independence of his own, boasting "Tengo millones sin firmar con Sony" ("I have millions without signing with Sony"). It is a relentless, loud reality check for anyone acting tough on the internet.