Brujería literally translates to "witchcraft" or "sorcery." It’s a fantastic word that instantly adds a layer of magic and mystery to the song's theme.
In the song's chorus, Christina Aguilera sings, "No sé lo que me hiciste, me hiciste brujería" (I don't know what you did to me, you performed witchcraft on me). She uses this powerful metaphor to describe an attraction so intense and irresistible that it feels as if a magical spell has been cast on her, making her feel completely enchanted and powerless to resist.
Brujería is Christina Aguilera’s fiery confession of being caught under a lover’s spell. Mixing her United States and Ecuadorian heritage with irresistible Latin pop, she tells the story of lighting a candle for what she thought was a saint, only to see a devil appear. Every sip of wine, every memory in a cramped hotel room pulls her deeper, and the hook stays in her head just like the lover she cannot shake.
Instead of escaping, she craves más of that sweet veneno. By repeating “me hiciste brujería,” Christina paints desire as a mischievous form of witchcraft—thrilling, risky, and utterly addictive. The song captures that magnetic push-pull between danger and pleasure, reminding us how easy it is to chase one more taste even when we know it might leave us aching for more.