Hechizo literally translates to "spell" or "enchantment". It's a magical and captivating word that you don't hear in everyday conversation, making it a unique addition to your vocabulary.
In "Escápate Conmigo", the singer uses it to describe an irresistible attraction, singing "...y de tu hechizo no puedo escapar" (...and from your spell, I cannot escape). This poetic line expresses how he feels completely captivated by someone's charm, as if by magic.
This song is a straight-up invitation to a secret, passionate night. Wisin and Ozuna are completely captivated by a woman who has them under her spell with the “magia que tienen tus ojos” [magic in your eyes] and her “truquitos para enamorar” [little tricks to make someone fall in love]. The whole vibe is about convincing her to sneak away with them. The main plea is right there in the title: “Escápate conmigo esta noche bebé” [Escape with me tonight, baby].
They're not shy about what they want, promising her “te va a encantar” [you're going to love it] and reminding her that she gets goosebumps—“se te eriza la piel” [your skin prickles]—when they're together. It's a secret affair, as they suggest she tell people he's just her “mejor amigo” [best friend]. They see her as a powerful equal, calling her a “tremenda loba” [tremendous she-wolf] and a “pantera” [panther], while he plays the role of her “casanova.” It's all about that irresistible, maybe a little forbidden, connection.