This song starts out sounding like someone who has been ignoring a conversation, and then the floor drops out. Early on she admits she noticed "君がいったこと" [what you said], something she did not want to think about. Later the same sound comes back as "君が逝ったこと" [that you passed away]. In Japanese, いった can be written 言った (said) or 逝った (passed away), and Yorushika uses that one sound to turn a small, awkward chat into grief. It is a clever trick, and a cruel one.
The whole song is her asking for more words that can no longer come. The title 言って [say it] keeps returning, along with "もっと ちゃんと言って" [say it more, say it properly]. She makes plans that cannot happen, like meeting "明日十時にホームで" [tomorrow at ten on the platform], where ホーム is the train station platform, not "home". She calls herself a わからず屋 [someone who refuses to understand], which is exactly the right word for a person who knows the truth and will not accept it. Then there is "牡丹は散っても花だ" [a peony is still a flower even after it falls], which is her stubborn way of saying the person still counts, gone or not. The ending is a pile of もっと [more] repeated over and over, and honestly it works: it sounds like someone who has run out of anything else to say.
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