**“LA 701” feels like an audio postcard sent straight from the heart of Mexico’s rugged Sierra Madre. Sung in first person, the lyrics step into the boots of Joaquín El Chapo Guzmán, the legendary capo who once ranked 701st on Forbes’ billionaires list – the number that gives the song its title. Over lively accordion riffs, Tito Double P and Luis R Conriquez reminisce about El Chapo’s roots in Badiraguato, his famous escape from Puente Grande prison, and the larger-than-life fiestas where he danced with a blonde on his hip and a trusty “701” pistol in his belt. The verses paint a portrait of a man who balances fearlessness with nostalgia, sending hugs to fallen friends, warning allies to stay sharp, and proudly naming the children who will carry on his legacy.
Between pulsing corrido rhythms, the song blends celebration and caution. It salutes loyalty (shout-out to Cholo Iván and the ex-military bodyguards), mourns betrayals that landed the kingpin behind bars, and closes with a touching farewell to his hometown, his mother, and the old-school corridos that tell his story. “LA 701” is equal parts tribute, confession, and cautionary tale – a musical snapshot of power, family, and the high stakes of life inside Mexico’s narcoculture.