SAKURA blooms with the same fleeting magic as cherry blossoms in spring. In her lyrics, Rosalía compares pop stardom to the flor de sakura—beautiful yet short-lived. She wanders through a city where flowers have no scent and beauty feels plastic, hinting at the superficial gloss that often surrounds fame. By repeating “Ser una popstar nunca te dura,” she reminds us that the spotlight is temporary, so you must savor it rather than fear its end.
Behind the glitter, Rosalía champions fearless authenticity. She laughs at the idea of growing old quietly, mocks those who police female confidence, and embraces the risk of “romper” (breaking) rules and expectations. Just as fire is mesmerizing because it consumes, true artistry shines because it dares to risk everything. SAKURA is both a self-portrait and a rallying cry: celebrate the moment, stay real, and let your brilliance burn bright—even if it lasts only as long as a cherry blossom’s bloom.
Rosalía Vila Tobella, known simply as Rosalía, is a groundbreaking Spanish singer and songwriter born in 1992 in Sant Cugat del Vallès, Catalonia. Trained at the prestigious Catalonia College of Music, she skillfully blends traditional flamenco with modern genres like pop, hip hop, and urbano, creating a fresh and genre-defying sound.
Her 2018 album El mal querer earned critical acclaim and won the Latin Grammy Award for Album of the Year, solidifying her place as a transformative artist. Rosalía has continued to innovate with hits like "Con altura" and her experimental 2022 album Motomami, which received universal praise and international attention. With multiple Grammy and Latin Grammy wins, she is celebrated as one of Spain’s most influential contemporary musicians, known for pushing musical boundaries and captivating audiences worldwide.