“Lo Niego” introduces us to Morad’s raw inner dialogue, where trust is scarce and self-reliance reigns supreme. Over a hypnotic beat the Spanish-Moroccan rapper scans his surroundings, deciding he would rather walk alone than stumble beside people who are “blind” to reality. He repeats “No soy malo, lo niego” (“I’m not bad, I deny it”) like a personal mantra, insisting that standing up for himself and protecting his ego does not make him the villain. The verses bounce between street wisdom and hard-won lessons: friends who turned cold for money, the danger of false façades, and the constant need to keep an escape route ready.
Yet beneath the tough exterior lies a motivational spark. Morad reminds us that life is full of ups and downs, but strong values keep the road straight and can still deliver a “buen final.” Better times do not simply appear; you make them. By the end of the track, “Lo Niego” feels like both a cautionary tale and a pep talk, urging listeners to stay real, trust sparingly, and believe that if you can imagine a brighter future, you can build it.
Morad El Khattouti El Horami, known simply as Morad, is a Moroccan-Spanish rapper and singer from L'Hospitalet de Llobregat, Catalonia, born in 1999. Rising from the streets of La Florida neighborhood, he began his music career at age 14 and quickly gained prominence with his raw and honest lyrics focused on street life and personal struggle.
Morad's music primarily blends hip-hop, drill, and afrobeats, popularizing the abbreviation "M.D.L.R" (Mec de la Rue) in Spain. He shot to national fame with hits like "Bzrp Music Sessions Vol. 47" and "Pelele," topping Spanish charts. His albums, including "M.D.L.R" (2019) and the critically acclaimed "Reinsertado" (2023), showcase his authentic voice as the most streamed emerging drill artist in Spain. Known for his iconic tracksuits and vibrant street style, Morad continues to break barriers and connect communities through his music.