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Pourquoi On S'aime is Lola Dubiniâs playful eye-roll at the way love stories dominate every film, script, and personal drama. From the opening dialogue about writing a âscript,â she pokes fun at the clichĂ©: love is everywhere, always center stage, and people panic if you dare say you have never whispered je tâaime. The verses list the exhausting rituals we all knowâstaying up all night for a text, chasing scraps of affectionâwhile the chorus chants the big question: Pourquoi on sâaime ? Why do we keep doing this to ourselves?
Yet beneath the sarcasm lies a tender truth. No matter how annoyed, bruised, or lonely we feel, we keep searching for connection. Dubini admits we become âkids up to no goodâ whenever love calls, because hope is stronger than our frustration. The song is a humorous but honest reminder that even when loveâs old songs drive us crazy, we still hit repeat, convinced that the next chorus might finally reveal the answer.