Latin Mafia invites us on a late-night trip through the neon glow of a mysterious Ciudad de las Luces, where a single, unforgettable dance sparks both wonder and heartache. The singer relives a brief but electric encounter with a stranger who instantly became his whole world. Surrounded by pulsing lights and music, they felt “uno con la situación” - completely fused with the moment - until reality faded and she vanished into the crowd.
Now, every beat and flashing streetlight pulls him back to that night. He is “desarmando lo que soy” - taking himself apart - in order to rebuild the memory of her touch. The city becomes a maze of blurred memories where he keeps searching, hoping to meet her “una vez más.” It is a bittersweet ode to fleeting connections, the way music immortalizes them, and the ache of chasing a perfect moment that may never return.
Latin Mafia is a vibrant Mexican indie pop band from Mexico City, known for their unique fusion of reggaeton, Latin trap, house, and Latin R&B. The group features twin vocalists Milton and Emilio de la Rosa, alongside their older brother Mike de la Rosa, who handles production.
Since their debut single "Más Humano" in 2021, Latin Mafia has rapidly risen to prominence, gaining millions of views with hits like "Julieta" and "Sal Rosa." Their fresh sound and dynamic performances have earned them a dedicated fanbase and opportunities to perform at major festivals such as Coachella and Lollapalooza.
In 2024, they signed with Rimas Entertainment and released their critically acclaimed debut album, Todos Los Días Todo El Día. With a growing global reach and a nod from the Latin Grammy Awards for Best New Artist, Latin Mafia is cementing their place as one of Mexico's most exciting contemporary acts.