Fascino translates to 'charm' or 'fascination'. It’s a beautiful word used to describe an alluring and mysterious quality that attracts people.
In the song, Coez sings, "Ha un fascino più forte tutto ciò che può finire" (Everything that can end has a stronger charm). He uses this word to express a profound idea: that fleeting, temporary things are more captivating precisely because they don't last forever, a core theme of this beautiful track.
È Sempre Bello is an upbeat love letter to the little things that keep life sparkling. Coez flips through a mental photo album of everyday scenes — the dawn after a dark night, a cheap hangover on a day off, the thrill of new 20-euro bills, Milan lit by morning sun. Every line celebrates how ordinary moments become extraordinary when you share them with someone special or when you choose to notice their quiet magic.
The chorus, “Oggi voglio andare al mare anche se non è bello,” is a playful manifesto: go to the beach even if the weather is gloomy, forget the umbrella when it rains, dive in anyway. The song says that beauty is not perfection, it is the attitude we bring. Relationships can break and be rebuilt, people can be together or happily alone, skies can be cloudy or clear — life is “quasi sempre bello” when you decide to see it that way.