“Fruta Fresca” is Carlos Vives’s joyful love letter to a kiss so sweet it tastes like fresh fruit. In lively vallenato-pop fashion, he compares his beloved’s lips to tropical flavors that invade his mind, lift him to the sky, then gently bring him back to earth. Whenever worries creep in, the memory of that kiss is his instant remedy, sending him into a delicious spell of happiness and just a touch of playful madness.
But Vives doesn’t want to keep this sweetness a secret — he wants the whole planet to hear it on the radio, read it in the papers, even see it written on the moon. Repeating “sí, sí, sí”, he declares that his love is “tan profundo” — so deep — and calls her “mi consentida”, the special one who brightens his life, calms his anger, and dazzles every party. It’s an infectious celebration of romance, Caribbean sabor, and the simple magic of a kiss that tastes like the freshest fruit you’ve ever bitten into.
Carlos Alberto Vives Restrepo, born on August 7, 1961, in Santa Marta, Colombia, is one of the most influential and best-selling Latin music artists worldwide. Known for his unique blend of traditional Colombian rhythms like vallenato, cumbia, and champeta with modern sounds such as rock, reggaeton, and Latin pop, Vives has helped bring Colombian music to a global audience.
With over 20 million records sold, Carlos Vives has earned two Grammy Awards and seventeen Latin Grammy Awards, including the prestigious Latin Recording Academy Person of the Year in 2024. Besides his successful music career, he has also made a mark as an actor, starring in beloved telenovelas like "Gallito Ramírez" and "Escalona." Collaborating with top Latin artists such as Shakira, Juanes, and Ricky Martin, Vives continues to celebrate and innovate Colombia's rich musical heritage.