Coronamos literally means "we crowned" from the verb coronar (to crown). However, in modern slang, especially in this genre of music, it's a very popular way to say "we made it" or "we succeeded".
It's a powerful and triumphant word that paints a picture of reaching the top, like a king receiving his crown. In the song, Peso Pluma sings "Ya coronamos" to declare that he has finally achieved success and is at the peak of his game.
Peso Pluma's "ZAPATA" is a classic corrido tumbado flex, all about a life that's completely transformed. He lays out his new reality, which includes collector's items like a "superón / Que es edición limitada" (a limited edition pistol) and drinking fancy Perrier water. It's a big change from his start, when he says, "Comencé allá en la frontera" (I started there at the border). Now, he's got "Oficinas en LA" (Offices in LA) and drives a Lamborghini Urus while smoking weed.
He paints himself as a serious, mysterious figure who has survived a dangerous world, boasting, "Me muevo en la lumbre y todavía no me he quemado" (I move in the fire and I still haven't been burned). He's not messing around: "somos hombres, no payasos" (we are men, not clowns). The song is a straightforward declaration of success, showing how he went from a risky start to a life of extreme luxury, all while staying one step ahead of the danger.
Hassan Emilio Kabande Laija was born in Zapopan, Jalisco in 1999, grew up in Guadalajara, and taught himself guitar at fifteen off YouTube tutorials. As Peso Pluma he sings corridos tumbados: Sinaloan sierreño guitars underneath, the cadence and swagger of hip hop on top. His voice is a thin nasal rasp nobody would call pretty, and in 2023 it made him the fifth most-streamed artist on Spotify worldwide.
He arrived through features, "El Belicón" with Raúl Vega and then "AMG" and "PRC" with Natanael Cano, before "Ella Baila Sola" with Eslabón Armado reached No. 4 on the Billboard Hot 100 in 2023, the first regional Mexican song ever inside that top 10. Génesis won Best Música Mexicana Album at the 2024 Grammys, and the 24-track double album Éxodo followed with Cardi B, Quavo and Rich the Kid along for the urbano half. He runs his own label, Double P Records, and closed 2025 with Dinastía, a joint album with his cousin Tito Double P that went straight to No. 1 on Top Latin Albums and filled 30 US arenas in 2026, Madison Square Garden included.