Cumbia Barulera is La Arrolladora Banda el Limón doing what a Mexican banda does best: getting everyone off their chairs. The whole song is an invitation. "Mi negra, ven a bailar la cumbia barulera" (my darling, come dance the rowdy cumbia). "Mi negra" sounds odd translated word for word, but in Mexico and much of Latin America it is an affectionate pet name for a partner, like "honey".
The singer tells you why he loves it: "Cuando yo bailo esta cumbia me olvido de las penas" (when I dance this cumbia I forget my troubles), because "tiene sabrosura" (it has flavour, that tasty swing). Then the hook takes over, "Báilala, báilala" (dance it, dance it) and "Gózala que gózala" (enjoy it, enjoy it), which is great practice for commands with an attached pronoun. "Y seguimos dando lata" (and we keep making a racket) is the band bragging that they are not stopping, and "Eso, nos fuimos" (that's it, we're off) sends you out the door.