Aurora literally translates to "dawn" or "daybreak." It's a beautiful and somewhat poetic word that isn't as common in everyday conversation as other time-related words.
In the song, the lyric "El tiempo no perdona y se va igual que la aurora" (Time does not forgive and leaves just like the dawn) uses aurora to evoke the fleeting nature of time. Just as the dawn quickly gives way to day, time passes swiftly and relentlessly, emphasizing the song's theme of cherishing moments before they are gone.
Alex Fernández's "El Tiempo No Perdona" is a really touching song about the bittersweet feeling of watching someone you love grow older. He sings about time slipping away "Poco a poco te me vas" [Little by little you are leaving me] and how he can't do anything to stop it. It's a universal feeling, that wish to just pause a moment with someone special.
He reflects on being a child and wanting to grow up to be like his dad, even asking God to speed up time. But now, he's changed his mind, wishing he could stop time instead. He pleads, "Detente, no camines hacia donde corre el tiempo" [Stop, don't walk where time runs], wanting to buy more time with his father, even offering his savings to do so. It's a beautiful expression of love and the desire to hold onto those precious moments.
Álex Fernández (born November 4, 1993, in Mexico City) is a talented Mexican singer and songwriter known for his contributions to regional Mexican music. As the son of legendary ranchera singer Alejandro Fernández and grandson of the iconic Vicente Fernández, Álex carries on a proud musical legacy with a fresh and modern voice. He debuted in 2018 with the heartfelt single Te Amaré, which quickly earned him Latin Grammy nominations in 2019 for Best Regional Song and Best Ranchero/Mariachi Album.
Guided by his grandfather’s musical direction, Álex released his first album Sigue la Dinastía in 2019, showcasing his powerful vocals and skills on the piano. His music blends tradition and contemporary sensibilities, making him a rising star in Mexico’s vibrant music scene. Beyond music, Álex is also an entrepreneur and family man, recently marrying Alexia Hernández and welcoming their daughter Mía in 2022.